“A long time ago, we used to be friends….”

I’m not telling you anything you don’t already know about the Veronica Mars Movie Project. It was the first feature to hit the $1 million mark on Kickstarter, the crowdfunding website, and went on to rack up $2 million… in under 12 hours. It’s still raising money, and it’s got 29 days to go.

If you’re an artist in the business of creating things—music, movies, books, whatever—this should be exciting news. I know I’m excited, and not just because I was a huge, rabid fan of the show (although I was). It’s not often I get excited about a TV show unless it has Star Trek, Battlestar, or Buffy in the title, but Veronica Mars was smart and interesting and funny, and it was over sooner than was to my liking.

I love that we’ll get a movie continuing the story. What I love even more is that the fans are the ones who have funded this. I think it speaks volumes that people put up money in advance to help make this happen. I’ve seen this happen (and have helped it happen) with a video game launch, a friend’s book, a photo exhibit, and much more. There’s also a really cute-looking movie (co-starring the really cute-looking Nicholas Brendon and the fabulous Ann Walker from Sordid Lives) seeking post-production funding that has eight days to go and is only a few thousand dollars from its goal.

You know, I can see where it might be tempting to say it’s too bad that these vehicles can’t get funding from major production studios or that book can’t land a mainstream publisher… but maybe it’s not a mainstream book and maybe that movie isn’t going to attract the same size audience as something like The Avengers. (Nothing against The Avengers of course, or against anything that stars Chris Hemsworth—except maybe Snow White and the Huntsman, which was atrocious and he didn’t even take his shirt off once.) What I love about these is that people believe enough in the idea of a project to help support it toward its fruition.

And I love that, even in a small way, I get to help.

2 thoughts on ““A long time ago, we used to be friends….”

  1. I am very excited about the Veronica Mars movie … because I love Veronica, but that doesn’t mean I don’t have reservations. While people offering patronage to artists have been around for a long time, it also makes me wonder how much pandering to fans will there be.

    Veronica Mars is a character that could go in a million different directions, will Rob Thomas be beholdin’ to answer to the fans and give them what they want? Will he do what he wants with the character? It’s rumored to be at her high school reunion – which is what fans would want … but is it the story that Rob Thomas wants to tell or HAS to tell.

    I think that the danger with something like that artist will do what they are expected to do, not what they want to do.

    I’m happy that there’s going to be a movie… but I think that there are dangers.

    • Totally. I’m hopeful that he has a strong enough creative vision to make sure he stays true to his conception of the character. Inevitably, creators do have to answer to their fans, their investors, the creative talent they hire, etc. It happens in a variety of ways, but it does happen. If they don’t give the fans something something they appreciate, those fans will stay away the next time around, or the studio won’t greenlight their next project, etc. (After watching the second Matrix movie, for example, there was no way in hell I was ponying up twelve bucks for the third one.) There are risks like this inherent in every financing model that I can think of.

      Of course, if Logan Echolls doesn’t appear shirtless at least once, I’m demanding my money back. 😉

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